Creator Score

Your Social Score.
Your Cashback Power.

WYLD Score is your 0–1000 Instagram influence rating. Higher score = higher cashback at 500+ brands. Updated every 15 days.

Score Tiers & Cashback

The higher your score, the more you earn. Simple.

0–250
Starter

Just getting started. Build your content consistency and engagement.

Cashback
30%
251–500
Rising

Growing creator with solid engagement. Unlock mid-tier brand campaigns.

Cashback
50%
501–750
Influencer

Established presence. Access premium campaigns and higher earnings.

Cashback
70%
751–1000
Elite

Top 1% of WYLD creators. Maximum cashback and exclusive brand deals.

Cashback
Up to 100%

* Exact cashback percentages may vary by brand and campaign. Tiers to be confirmed with product team.

What Affects Your Score

5 factors, all within your control.

👥
Follower Count 20%

More real followers = higher base score. Quality matters more than quantity.

💬
Engagement Rate 30%

Likes, comments, saves, and shares relative to your follower count. Most important factor.

🎨
Content Quality 20%

Visual quality, caption quality, and consistency of your posting style.

🔍
Follower Authenticity 20%

Real vs. bot followers. Any purchased followers significantly lower your score.

📅
Posting Frequency 10%

Regular posting shows you're an active creator. Aim for 3–4 posts per week.

How to Improve Your Score

High

Post 3–4×/week

Consistent posting signals an active, reliable creator to brands.

High

Reply to comments

Every comment reply boosts your engagement rate meaningfully.

Medium

Tag brands & locations

Contextual tagging signals content relevance and increases reach.

Medium

Use relevant hashtags

Reach new audiences organically and grow real followers.

Critical

Never buy followers

Purchased followers permanently damage your score and can get you banned.

Score updates every 15 days. Changes to your account (new posts, engagement growth, follower changes) are reflected in the next score update cycle.

Ready to Find Out Your Score?

Download the WYLD app, connect your Instagram, and get your WYLD Score in minutes.

Get Your WYLD Score →

Not sure if you qualify? Check eligibility →