WBP
Instagram Reel
₹5,000 – ₹15,000
Create a fun reel for the launch of a new mobile phone.
100,000+
Creators
500+
Brands Partnered
100M+
Total Reach
Shark Tank
India
India
Featured On
For Creators
Earn.
Get paid for the content you already love making. Apply to campaigns from top Indian brands and receive direct bank transfers via UPI.
Browse Campaigns →Active Campaigns
SHW
Instagram Reel
₹12,000 – ₹25,000
An adventurous video series for one of the top beverage brands of the country.
D&K
Instagram Reel
₹2,000 – ₹8,000
Create a 30–60 second reel featuring the product in your daily routine.
Brand Partners
Westside
SuperYou
Thums Up
Bluestone
Denver
Nasher Miles
BearHouse
Blissclub
Westside
SuperYou
Thums Up
Bluestone
Denver
Nasher Miles
BearHouse
Blissclub
Westside
SuperYou
Thums Up
Bluestone
Denver
Nasher Miles
BearHouse
Blissclub
For Creators
Save.
Shop. Share a story. Get cashback. With WYLD, your everyday buys turn into rewards—across 200+ brands. From food to fashion — your influence pays off everywhere.
200+ brands across food, fashion & lifestyle — and growing.
For Creators
Experiences.
Step into the room. WYLD creators get exclusive invites to brand events, shoots, and creator summits across India.
Your influence,
your income.
Join 100,000+ creators on WYLD. Apply to campaigns, track earnings, and redeem exclusive brand perks — all from one app.
Check if you're eligible →
What is WYLD?
WYLD is India's largest UGC (user-generated content) marketing platform connecting nano and micro influencers with 500+ top Indian brands. Creators earn from paid campaigns, save on shopping, and access exclusive brand experiences.
How do I earn money on WYLD?
Apply to paid brand campaigns on the WYLD app. Once approved, create the required content (Instagram Reel, Story, or YouTube Short), post it, and get paid directly to your bank account. No middlemen.
How many Instagram followers do I need?
Minimum 1,000 real Instagram followers. Account must be public, personal (not brand/meme page), have 10+ posts, and you must be 18+.
What is a nano influencer?
A nano influencer has 1,000–10,000 followers. They typically achieve 5–10% engagement rates vs 1–3% for macro influencers — making their content more authentic and effective for brands.
What is UGC marketing?
UGC (User-Generated Content) marketing uses real customers/creators to create authentic brand content instead of polished agency ads. More trusted, lower cost, higher conversion rates.
Which brands are on WYLD?
500+ top Indian brands including Nykaa, Tira Beauty, Dot & Key, Lenskart, Myntra FWD, The Souled Store, Blue Tokai Coffee, Chaayos, Theobroma, PVR, and many more across beauty, fashion, food and lifestyle.
More questions? Visit our full FAQ page →
As seen on & backed by
🦈 Shark Tank India
Aman Gupta · boAt
Anupam Mittal · Shaadi.com
Varun Alagh · Mamaearth
Better Capital
Artha Venture Fund